Moschino is an Italian luxury fashion house, specialising in leather accessories, shoes, luggage and fragrances. It was founded in 1983 by Franco Moschino. The brand was originally created in 1983 by the late Franco Moschino (19501994). Moschino and his fashion label became famous for his innovative, colorful sometimes eccentric designs, for his love of fairies, for his criticisms of the fashion industry and for his social awareness campaigns in the early 1990s. After Moschino's death, Rossella Jardini, his former assistant, became creative director. The brand has been part of the Aeffe fashion group since 1999.